This week’s new products: Eggo Nog and NFT Iced Tea
This week’s lineup of new products saw Nutpods and Chobani getting into the winter holiday spirit, Wize Tea making its first foray into NFTs and Manzanita celebrating Día De Los Muertos.
Gatorade
Gatorade has once again teamed up with artist Glen Infante for its latest LTO: Citrus Kick. The new flavor is part of the brand’s Fuel Tomorrow initiative which aims to create equal opportunities in sports. The packaging, designed by Infante, features vibrant colors and a fist that symbolizes coming together to create change. Citrus Kick is now in stores and online nationwide. For more information, visit gatorade.com.
Aura Bora
Sparkling water maker Aura Bora is getting into the Halloween spirit with its latest limited edition launch, Honey Pumpkin. The sparkling herbal water comes in a 12 oz. box that features creepy cartoon bats against a backdrop of fall foliage. For more information, visit aurabora.com.
Owens Artisan Mixers
Owen’s has expanded its range of mixers with the addition of the Espresso Martini Mix. The dairy-free drink, created by mixologist Gregory Innocent, is available at Kroger nationwide for $13.99 per 4-pack. For more information, visit owensmixers.com.
Chobani
New York-based Chobani is getting a head start on the winter holidays with its two new seasonal offerings: Peppermint Mocha Coffee Creamer and Oat Nog Oatmilk. The former contains cream, cane sugar, peppermint and chocolate and is available for $5.49 per 24 oz. carton. The latter is a dairy-free take on the classic holiday favorite and is available for $4.99 per 32 oz. carton. Chobani will also be rolling out a limited edition gingerbread oat coffee creamer and peppermint mocha oat milk coffee cold brew. For more information, visit chobani.com.
Wise tea
Wize Tea has teamed up with muralist Chairman Ting to launch a limited NFT collaboration. The limited edition boxes feature Ting’s Billion Buns collection with unique characters from Planet Bananas. According to the brand, each box is an NFT and there are only 150 cases in total. For more information, visit drinkwize.com.
Soylent
Nutrition shake maker Soylent unveiled two limited edition flavors: Cafe Latte and Gingerbread. Both seasonal offerings pack 20 grams of plant-based protein and contain 28 vitamins and minerals per 14 oz. bottle. Soylent Cafe Latte and Gingerbread nutritional shakes are available online for $45 per box of 12. For more information, visit soylent.com.
Nutpods
Plant-based ice cream brand Nutpods brings back its annual seasonal winter collection with Peppermint, Holiday Nog and Pumpkin Spice flavors. The Nutpods Winter Collection pack, which contains an 11.2 oz. carton of each flavor, is currently available online for $14.95. For more information, visit nutpods.com.
red bull
In anticipation of the winter season, Red Bull has launched its Winter Edition Fig Apple flavour. The limited edition offering will be available in 8.4 oz. cans in single-serve and 12-pack formats, in addition to 12 oz. spruce colored boxes. The Red Bull Winter Edition Fig Apple will be available at selected retailers nationwide from October 31. For more information, visit redbull.com.
APRCH
APRCH has expanded its range of CBD sparkling water with its newest flavor, Fruit Punch. The new offering features artwork by traveler Jess Mudgett who was inspired by his love of open spaces across the west. Like all APRCH flavors, Fruit Punch has zero calories, sugar, sodium and caffeine and contains 25mg of broad spectrum hemp per 12 oz. can. APRCH Fruit Punch is available at select retailers in Oregon, Washington, Idaho, California, Wisconsin and Illinois. For more information, visit drinkaprch.com.
Egg
Eggo has teamed up with craft distillery Sugarlands Distilling Co. to launch Eggo Nog Appalachian Sippin’ Cream. The drink is a rum-based liqueur that has flavor notes of cinnamon and nutmeg. According to Eggo, the drink was formulated to go “perfectly” with the thick and fluffy waffles. Eggo Nog Appalachian Sippin’ Cream in (20% ABV) will be available at select retailers nationwide. For more information, visit sugarlands.com.
Remedy Organics
Just in time for cold and flu season, Remedy Organics unveiled its new Wellness Shots. Available in four flavors – Heal (ginger and turmeric), Protect (elderberry and cayenne) Energize (matcha, ginger and L-theanine) and Digest (apple cider vinegar and ginger) – the shots are designed to be taken at any time throughout the day to support well-being. For more information, visit remedialorganics.com.
Fever Tree
Fever Tree has expanded its range of cocktail mixers with Blood Orange Ginger Beer. The new offering was specifically formulated to combine with characteristics “unique to bourbon” to create a new twist on the Kentucky Mule, according to the brand. For more information, visit fever-tree.com.
King Kingin
Multivitamin energy drink manufacturer King Kongin introduced two new offerings: Mango Pineapple Multivitamin Energy Drink and Kongin Ade Fruit Punch Multivitamin Drink. The former packs 160 mg of caffeine per 12 oz. can. The latter is a caffeine-free multivitamin drink that contains 100% natural fruit juice. Both drinks are available on Amazon for $29.99 per 12-pack. For more information, visit kingkongin.com.
C4 Active nutrition
C4 has expanded its portfolio of pre-workout products with two new athletic formulations: C4 SuperSport and C4 Ripped SuperSport. The former – available in Fruit Punch, Blue Razz and Watermelon – packs 150mg of caffeine per one scoop serving. The latter – available in Fruit Punch and Arctic Snow Cone – also contains 150 mg of caffeine per serving. Both new pre-workout powders available online and in Walmart stores nationwide. For more information, visit cellucor.com.
Manzanita
To celebrate Día De Los Muertos, Manzanita Sol launched its Celebrar y Recordar campaign. For the campaign, the brand tapped Mexican artist Totoi Semerena to design limited edition packaging for Manzanita Sol, Pepsi Real Sugar and Crush soft drinks. For more information, visit manzanitasolddlm.com.
