Doug Preston joins equipifi as Head of Strategy
SCOTTSDALE, Ariz., 19 September 2022 /PRNewswire/ — equipifi, a fintech company that provides banks and credit unions with a white label Buy Now, Pay Later (BNPL) solution, announced that Doug Preston will join as head of strategy.
Preston will be responsible for overseeing equipifi’s strategic initiatives and will play a key role in developing and implementing strategies that enhance the company’s long-term growth.
Doug Preston will be responsible for overseeing equipifi’s strategic initiatives and will play a key role in developing and implementing strategies that enhance the company’s long-term growth.
A seasoned SaaS veteran with extensive product and technology experience, Preston most recently served as Head of Product BNPL at FIS, where he led the BNPL technology and business development strategy, an effort that enables financial institutions to compete for sales and e-commerce opportunities . currently lost to fintech-backed BNPL providers.
“As equipifi’s chief strategy officer, my goal is to accelerate adoption and time-to-value for financial institutions by providing them with alternative financing options for their consumer cardholder base.” so Doug Preston. “We will do this through a best-in-class white label BNPL solution and strive to make a remarkable impact for our industry partners, helping them deepen and retain relationships with their existing customers.”
Preston has also served as a fintech executive strategic advisor where he proposed monetization opportunities for a large network of community and regional banks, including microloans, POS origination, payments, digital borrower experiences, customer portals, loan portfolio cross-selling opportunities and loans. service.
“We are very pleased to have someone with extensive BNPL experience and drive on the team,” said Bryce Deeney, CEO and co-founder of equipifi. “The work that Doug has done in his previous roles speaks volumes for his dedication to strengthening financial institutions and consumer relationships, and we are eager to utilize his skills.”
About equipifi
equipifi is a fintech SaaS that powers banks and credit unions with Buy Now, Pay Later (BNPL) solutions that are in line with customers’ financial goals. The Equipifi platform seamlessly integrates with financial institutions to help them deepen customer engagement, increase market share, increase revenue and provide a single place to view, accept and manage BNPL plans on their existing digital banking app.
equipifi’s investors include Curql Collective, PHX Ventures, SixThirty Ventures, Rise of the Rest, New Stack Ventures, SaaS Ventures, Baleon Capital and several notable angel investors including Hamid Shojaee and Atomic CEO Jordan Wright. For more information, please visit www.equipifi.com.
SOURCE equipment
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