Solana plans Blockchain loyalty program in partnership with Boba Guys

There is competition among cryptocurrency networks to create partnerships with household names. Solana has just signed one of these agreements. The Solana Foundation has teamed up with Boba Guys, a well-known chain of boba tea cafes, to use Solana’s network to create Boba Guys’ new customer rewards scheme. Since 2011, the Boba Guys retail chain, which sells bubble tea, has used a web3-based reward scheme to build a stronger relationship with its customers and thank them for their loyalty. Boba Guys plans to do this by taking advantage of the speed and low cost of the Solana network.

Through this relationship, Boba Guys plans to add new customer engagement features such as non-fungible tokens (NFT) and token-driven events. Solana’s powerful blockchain technology allows Boba Guys to provide its users with a new and exciting way to be rewarded for their loyalty. By using Solana’s network, Boba Guys is able to create a strong customer engagement program that not only improves the image of the business, but also retains more customers. Adding NFTs and token driven events will definitely get customers more involved and keep them coming back. With this move, Boba Guys will be able to establish itself as a leader in the bubble tea industry and use blockchain technology to change the way customer pricing schemes work.

Bin Chen, one of the co-founders of Boba Guys, said the company wants to provide customers with unique experiences at the chain. This is because the web3 technology market is growing rapidly. Chen hopes to attract a wide range of customers, even if they don’t know much about boba or web3 platforms. Chen pointed out that some of their users may not know what blockchain, web3, Solana or boba are. Because of this understanding, they have been more aggressive in adding web3 to their business plan.

In a formal statement, Josh Fried, who is the director of business development for commerce for the Solana Foundation, spoke about how excited he was about the relationship with Boba Guys. Fried believes that this relationship could make it easier for web3-based reward schemes to proliferate in the Solana community. Fried believes that Boba Guys’ new way of running shops and stores could become a new industry standard. Fried hopes that this relationship will demonstrate the many benefits of reward schemes for both customers and stores. It will also make it easier for other companies to enter the web3 area.

Fried also said the Solana Foundation recently gave Boba Guys $100,000 to help the business grow into the web3 space. This funding demonstrates the Solana Foundation’s commitment to helping new blockchain businesses grow and thrive. It also improves the relationship between the two groups. Solana has worked with traditional brands to show how blockchain can be used in the real world and raise awareness about it. Polygon has worked with well-known brands such as Starbucks, Adidas and Disney to bring Web3 development forward.

Recent events did not seem to have much of an effect on Solana’s original coin, which is called SOL. Currently, SOL is trading at $24.43, which is a drop of around 1.50%. Boba Guys and Solana are working together to create a web3-based customer loyalty scheme that uses Solana’s network. This is a smart move that will make Boba Guys a market leader in the bubble tea industry and introduce blockchain technology to customer benefits. The addition of NFTs and token-driven events will definitely improve customer engagement and loyalty benefits, which will help Boba Guys build their brand and keep their customers coming back.