Roxe partners with Cebuana to accelerate blockchain

Roxe partners with Cebuana to accelerate blockchain
Roxe partners with Cebuana to accelerate blockchain

NEW YORK, Aug. 4, 2022 (GLOBE NEWSWIRE) — Rox (, a blockchain infrastructure company powering the next generation of payment and digital commerce solutions, today announced a new partnership with the Philippines’ micro-financial services champion, Cebuana Lhuillier. The partnership will facilitate seamless cross-border remittance payments for customers in the Philippines using Cebuana Lhuillier’s diverse fund delivery methods via the Roxe blockchain network.

Blockchain technology is becoming a growing force and mechanism for driving the next generation of global financial solutions. Through this collaboration, Roxe gives Cebuana Lhuillier access to its global partners who will be able to send funds to Cebuana Lhuillier’s existing and new clients.

“This partnership is an exciting step forward for Roxe as it provides us with a strong distribution network to customers in the Philippines,” said Josh Li, Chief Business Officer of Roxe. “The country has emerged as a serious player on the global financial scene, and whether it’s disbursing funds into end-users’ bank accounts or directly allowing cash pickup on the spot, all Cebuana clients can now receive funds from the Roxe network.”

As one of the Philippines’ most trusted and largest microfinance service providers, with over 3,000 physical locations nationwide, Cebuana Lhuillier offers cross-border remittances through Cash-Pick-Up and Remit-to-Account services available to customers through its branches, agent locations, service providers and other payment networks and channels.

“The Philippines money transfer market has grown tremendously to become the fourth largest in the world, which means that Filipino citizens need an easier, more reliable and secured facility to send and receive their money, anytime, anywhere,” said Jean Henri Lhuillier, president and CEO of Cebuana Lhuillier. “This collaboration will allow us to connect to Roxe Inc.’s blockchain network, eliminating key pain points for our customers, while accelerating and optimizing cross-border payments.”


Over the past few months, Roxe has increased its product and partner expansion, recently adding over 40 partners to its global payments community that have integrated Roxe’s blockchain technology and the Roxe Instant Settlement Network (RISN), and was recently nominated as a finalist for the Bank for International Settlements ( BIS) G20 TechSprint Challenge on Central Bank Digital Currencies (CBDCs).

About Rox

Roxe is a global payment network that unlocks the future of finance with fast, flexible and cost-effective blockchain payment solutions. Roxe’s blockchain-enabled network efficiently moves and exchanges value by removing the barriers of time, geography and currency. Roxe was built to unify the highly fragmented financial market, allowing payment and money transfer companies, banks, central banks and consumers to gain the speed and cost savings of blockchain technology, and exchange digital assets without relying on cryptocurrency. For more information, visit

About Cebuana Lhuillier

PJ Lhuillier, Inc. (PJLI) is the proud parent company of Cebuana Lhuillier, the Philippines’ largest microfinance services provider offering mortgage, remittance, microinsurance, bill payment, e-load, business-to-business solution services, and microsavings and others banking services through their banking arm, Cebuana Lhuillier Rural Bank. For more than 30 years, Cebuana Lhuillier has continuously provided fast, simple, secure and convenient microfinance products and services to more than 30 million customers through over 3,000 branches nationwide. The company has also expanded its services into the digital space through the eCebuana app, a product of Cebuana Lhuillier Rural Bank, and a number of other financial platforms such as Cebuana From Home, and the Cebuana Lhuillier Jewelry website.

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Media contact

Diana Bost

Fusion PR

[email protected]

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