Introducing Liza Landsman as CEO of Stash

Introducing Liza Landsman as CEO of Stash

The e-commerce innovator, powerhouse operator and elite venture investor was handpicked to the top spot by the co-founders Brandon Krieg and Ed Robinson

NEW YORK, February 2, 2023 /PRNewswire/ — Stashannounces the groundbreaking fintech that empowers millions of Americans to invest and save, today Lisa Landsmanone of the country’s leading leaders and investors in e-commerce and consumer finance, as its new CEO. 6 February 2023.

Compatriot, a independent board member of Stash since mid-2022, has served in key operations and leadership roles at, Citigroup, BlackRock and E*TRADE, where she led the companies through seismic changes and record growth in consumer engagement and profitability. Until last week, she served as General Partner at NEA, a global venture capital firm with more than 25 billion dollars in funds under management1at a time of unprecedented impact across industries, including fintech and consumer products.

“Stash empowers millions of Americans to manage and grow their wealth. Its simple yet disruptive subscription platform, rooted in a deep commitment to its customers’ financial well-being, is exactly what millions of everyday Americans need today,” said Landsman. “I’m so grateful to both Brandon and Ed and excited to work with the incredible team at Stash. Together, they’ve built a rock-solid foundation.”

Landsman, whose storied career includes leading from launch to its 3.3 billion dollars acquisition by Wal-Mart, joins Stash at a transformative moment for the company and its more than 2 million subscribers. Despite inflation fears and a looming recession, earnings outperformed 100 million dollars and grew almost 30% last year, and customers almost set aside 3 billion dollars on the platform thanks to regular and automatic deposits of $30 average2.

“Liza is the right person to lead Stash as we continue to achieve major revenue and customer milestones and grow the business. Her experience and knowledge of consumer products, e-commerce and fintech are ideally suited to the opportunities ahead,” said Brandon Krieg. “Liza brings the scale and expertise needed to help Stash continue on its trajectory, and I’m thrilled to support her as she takes the reins as CEO of Stash and delivers even more value to our subscribers. She’s been so insightful in just the few months she’s been working with us.”

Starting today, Krieg will step into the role of co-founder and head of business development and focus on new areas of the business; Ed RobinsonStash Co founder and president, will retain his title and drive execution.

About Stash:
Stash is an investment and banking app that simplifies personal finance for more than 2 million active subscribers. Stash’s plans – from just $3 a month – provide easy and affordable access to a range of products including investment, banking, education and advice. In 2022, the company launched its new banking infrastructure, StashCorein addition to major updates to the managed portfolio product, Smart portfolio, and its investment tools. Stash’s unique Stock-Back® patented technology connects banking with investing; customers have earned more than 66M in Stock-Back® rewards by using Stash Stock-Back® Debit Mastercard®.

1 Per 31 December 2022.
2 This calculation is the average transfer amount via Auto Stash per 31 December 2022. This calculation includes transfers made through Auto Stash for taxable brokerage accounts, custodial accounts and IRAs. This calculation does not take withdrawals into account.

This content is for educational and informational purposes only. Nothing in this content should be construed as investment, tax or legal advice.
Stash Banking services provided by Stride Bank, NA, Member FDIC.

Media contact:
Sarah Spagnolo
VP Communications, Stash
[email protected]


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