How to find the right buyer for your NFT
Despite the recent downturn in the cryptocurrency market and NFTs, the use cases for NFTs are constantly expanding. NFTs are here to stay and with today’s falling prices, it signals a good buying opportunity for investors.
However, with NFTs being a new technology, buyers and sellers still face difficulties because most platforms make it very difficult to find the right NFTs. A company called LUDO is currently developing its own platform to simplify the user experience in the near future. Today, without optimization or aggregation on marketplaces, organic exposure, SEO or proper advertising, it is difficult to find the right NFTs. But with the tools Ludo is developing for the space, they will change all that.
NFTs have become hugely popular in the past two years, registering a 200-fold increase in trading volume to reach $21.5 billion by the end of 2021. However, such growth has also led to market saturation. The NFT space has become so massive and crowded that discovering promising projects is like finding a needle in a haystack.
Leading NFT marketplaces such as OpenSea and Rarible have successfully connected buyers and sellers, but at the same time their scope is largely limited to front pages and promotions. This creates a gap, especially because existing NFT marketplaces are rarely creator-friendly.
Most NFT marketplaces focus on high trading volume above all else, including client turnover. But while “trending” projects get a lot of push from the platform’s algorithm, others remain undiscovered. Therefore, without a search option to help buyers find projects they like, it’s virtually impossible to find smaller projects that aren’t in the top 100. At the same time, creators find it hard to sell their NFTs unless they’re super trendy or have a huge marketing budget. Everything would be different if there was an “explore” section that helps buyers find projects according to their tastes and interests. This will also significantly empower the creators and increase their chances of a sale. This is where Ludo comes in.
LUDO, an all-in-one NFT platform
Ludo is a data-driven metasearch engine aggregator that feeds user data to help NFT collections achieve maximum discoverability. With a set of profiling tools and features that help unique projects stand out from the crowd and reach buyers with similar interests. Users enjoy a metaverse experience tailored to their needs based on a proprietary AI-based profiling algorithm or connecting to their digital wallets.
One can think of Ludo as the new optimizer for the space, in the same way Google optimizes ads and search functions according to users’ profiles.
Ludo is an app store that recommends similar apps to users who like them, this can be NFTs, metaverse collectibles and other non-fungible items. This can help creators like you get the best value for all types of NFTs without relying on viral marketing alone.
In conclusion, marketplaces like Opensea are platforms where ANY buyer can buy from ANY seller. This leads to saturation and discovery issues for creators. However, Ludo is a tool that will help connect the RIGHT buyers to the RIGHT sellers based on user profile data and preferences, opening new exciting opportunities for both.
