HolyWally chooses Fintech House, Lisbon, for Euro HQ Base

HolyWally chooses Fintech House, Lisbon, for Euro HQ Base

Headquartered in Singapore and the world’s first B2B2C wallet-as-a-service platform, HolyWally will base its European headquarters at The Fintech House office, Lisbon, Portugal.

Fintech House is already home to around 100 Portuguese fintechs and startups.

It was back in early February when HolyWally announced that they had chosen Lisbon, Portugal as the location for their European headquarters and planned expansion across the continent. It will base its new research and development team at the offices and has already hired several. Recruitment will continue in the coming months.

Fintech House is an initiative from Portugal Fintech in collaboration with Sítio. The aim is to promote innovation and make ideas grow. It has quickly built a reputation as one of the world’s leading fintech hubs. The resulting ecosystem allows Fintech, RegTech, InsureTech and Cybersecurity companies in Portugal to easily interact with regulators, legislators, consultants, banks, investors and other relevant entities.

The main corporate partners of The Fintech House are BPI, Fidelidade, KPMG, Morais Leitão, Galvão Teles, Soares da Silva & Associados, VISA and INCM. International hub partners include Copenhagen Fintech, Colombia Fintech, Swedish Fintech Association, Paris Fintech Forum, The Israel Fintech Centre, Holland Fintech, FINDEC – Sweden’s Fintech Hub and Fintech Belgium.

Vel Vasic, co-founder and CEO of HolyWally, said: “It was not a difficult decision to choose The Fintech House. They have a very supportive ecosystem, including great partners who really contribute to a great sense of direction and purpose, and fantastic facilities.

“They have built a community of like-minded individuals who help drive innovation and growth. Combine that with the city council’s determination to see Lisbon as the leading global fintech center and you have the ideal place to grow your business.

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“It’s an ideal base for our R&D team who thrive on being pushed and facing future challenges in the digital wallet and payments industry.”

On February 7, 2023, HolyWally was confirmed as one of only eight high-growth companies selected for the first group of the scale-up program run by Unicorn Factory Lisbon.

HolyWally joined Bairro, knokcare, Leadzai, ORNA, Pleez, Sensei and Zharta, after beating stiff competition for a spot.

HolyWally was founded in Singapore in 2020 by Vel Vasic (CEO), John Rutledge (COO) and Ivan Bajalovic (Development Lead).

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