Detroit’s Rocket Cos. Debuts Fintech Platform Rocket Money
Truebill, a personal finance app and part of Detroit’s Rocket Cos. family of companies, announced it will officially change its name to Rocket Money at the end of August.
Rocket Cos. says the name will bring Truebill closer to the other businesses on the platform and give Rocket Money the ability to better assist consumers at various touchpoints throughout their financial lives.
“We’ve been able to help consumers save hundreds of millions of dollars as Truebill, now, as Rocket Money, our members will have easier access to mortgages, real estate services, personal loans and more through a closer connection with our sister companies, ” says Haroon Mokhtarzada, co-founder and CEO of Rocket Money.
Truebill, soon to be Rocket Money, builds a relationship with consumers by helping to improve their financial lives. Beyond the core services of canceling subscriptions and creating budgets, Rocket Money will connect to the rest of the Rocket platform, improving the consumer experience by offering the right products at the right time – from a new car to a new home or the ability to run electricity. their home with solar panels.
For the immediate benefit of customers on the Rocket platform, the company will offer a free premium account upgrade for all Truebill members who already have a mortgage operated by Rocket Mortgage.
In addition, all of Rocket Mortgage’s 2.6 million serviced customers will be eligible for a free premium Rocket Money account for the duration of the loan. A premium account provides automated subscription terminations, advanced budgeting, full credit reporting, smart savings accounts, online redistribution and many more services.
“In times of high inflation, the services Rocket Money provides become even more valuable to members,” said Jay Farner, vice chairman and CEO of Rocket Cos. “The savings that consumers achieve when Rocket Money helps negotiate their bills or cancel recurring subscription fees can make a significant difference when every penny counts.
“Additionally, the relationships we build and the insights we gain through Rocket Money enable Rocket Companies to create tailored experiences for our customers – ensuring we offer the right products at the right time.”
To provide a streamlined connection to other Rocket services, Truebill has recently added single sign-on options. Consumers who manage their financial lives with Truebill can use the same account they already have for Rocket Mortgage, Rocket Homes, Rocket Loans, Rocket Auto or Rocket Solar. Alternatively, those who are new to the Rocket ecosystem can create an account with Rocket Money, and then use the same account across Rocket.
Truebill was founded in 2015 by brothers Haroon, Yahya and Idris Mokhtarzada when they realized they were paying for subscriptions they no longer used – and knew they couldn’t be the only ones with this problem. In recent years, the services offered have expanded to become a complete tool for personal financial management.
The Truebill website and mobile app will change to Rocket Money in August. The new brand may begin to appear in marketing, social media and other corporate announcements before the official change. In addition to the name, the rebrand will come with a refreshed design that is in line with other Rocket brands.
