Bond with consumers: Blockchain-based app allows hemp companies to streamline their operations

Global Compliance Applications Corp. (GCAC) CSE a Vancouver-based blockchain application company is partnering with two others to offer affordable ways for hemp growers to connect with customers.

“The GCAC is partnering with ThingBlu Inc.a state-based software-as-a-service agriculture solution, and B&M Products and Services LLPan Indiana company that contracts with industrial hemp growers and processors,” Wednesday Streetwise Reports reported. “GCAC and ThingBlu provide the app and business solutions, while B&M connects them with growers.”

A blockchain-based solution for small and medium-sized hemp businesses

Efixii is GCAC’s blockchain-based app that allows hemp producers to receive feedback from buyers. In exchange, the app offers digital rewards.

The app records the different stages of the cannabis supply chain. All information is available via a QR code that shows the plants’ genetic composition, place of production and has feedback from other customers. In addition, consumers can share feedback and receive rewards from the grower, such as a non-fungible token (NFT).

GCAC’s Executive Director Brad Moore described the initiative as a tool small to medium-sized businesses have never had access to that creates a direct bond with the end consumer.

GCAC launched Efixii in 2020 on its own blockchain.

The app works on an electronic distributed ledger system and allows the creation of NFTs.

“As someone who grew up farming, I know that agriculture runs on very tight margins,” said Kevin Gorman, CEO of ThingBlu. “With the industrial hemp market growing, ThingBlu’s SaaS (software as a service) software analysis of collected workflow and sensor data can play a major role in the viability of hemp farmers. On the blockchain, it is unbeatable.”

A greener, sustainable industry

In addition, the GCAC announced on its website, it will fund Canadian cultivators who license its Efixii cannabis compliance solution through its “cultivator program,” using decentralized economy. Successful applicants will be approved to sell their cannabis through their online portal to Canadian medical patients.

Beyond Efixii, GCAC offers an app called “clearESG” which provides a tool to help cultivators choose their environmental, social and corporate (ESG) commitments, document their progress towards these goals and share it with their customers, communities and investors.

Photo of El Planteo.