Blockchain-backed K-Pop Girl Group triple hits 28 million views with debut album’s lead track

by Arthur · November 24, 2022

Seoul, Korea –News Live– Modhaus

tripleS has exploded onto the massive global K-Pop scene with their first subunit debut album, Access. In just three weeks since its release, the Seoul-based girl group that blends blockchain with pop music has reached more than 28 million YouTube views on the album’s lead track, “Generation.”

tripleS is a K-Pop girl group with 24 different members divided into sub-units. Fans can choose the composition of the group’s subunits via blockchain-based voting in a process called “Gravity”. The group’s first sub-unit is called Acid Angel from Asia and features the vocal talents of Kim Yoo-yeon, Kim Na-Kyoung, Jeong Hye-rin and Gong Yu-bin.

AAA released Access on October 28, and by November 21 it had already reached 28 million total YouTube views and over 5,500,000 Spotify streams. The group’s debut earned them the top spot on the iTunes K-Pop Album Chart in the US, Mexico and Turkey and number nine on the iTunes K-Pop Song Chart in the US and Canada. On the iTunes Worldwide Album Chart, it reached number 74.

Access has six tracks – ‘Access’, ‘Rolex’, ‘Charla’, ‘Dimension’, ‘+82’ and ‘Generation’. The title track “Generation” reached over 1 million views in the first 24 hours of release and 10 million views in the first seven days of release.

tripleS’s social metrics have also increased since AAA’s album launched on October 28:

YouTube subscribers – from 257K to 486K
Twitter followers – from 19K to 51K
Instagram followers – from 7K to 73K
TikTok Followers – 100K to 705K

AccessLead track “Generation” focuses on the increasingly blurred line between online and real identities, especially for those of a generation that has never known a world without the internet. The music video features trendy shots of the AAA quartet running away from school and dancing through the busy streets of Seoul. Towards the end of the video, tripleS’s next sub +(KR)ystal Eyes makes an appearance, teasing the group’s upcoming sophomore release.

Behind tripleS is the open architecture entertainment ecosystem Modhaus. Modhaus developed the group’s blockchain elements and continues to work with major Web3 industry names to promote blockchain mass adoption via the hugely popular medium of K-Pop.

Modhaus has partnered with The Sandbox to create a social hub for fan engagement with events hosted with the metaverse. Through the partnership, Modhaus will create licensed tripleS NFTs, including avatars, wearables and various digital collectibles. Elsewhere, Modhaus plans to promote tripleS in the GameFi community via partnerships with guilds such as GuildFi, Ancient 8 and League of Kingdoms.

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About tripleS

tripleS is a 24-member K-Pop girl group that uses blockchain technology to enable fans to control various elements of the experience. The community has voted to create two subs so far via a polygon-based voting mechanism by Modhaus — Acid Angel from Asia and +(KR)ystal Eyes.

About Modhaus

Modhaus is a Web3 project that aims to promote Korean pop culture via blockchain technology. The company brings fans closer to the creators by putting them at the center of the experience. Modhaus seeks to include fans across all stages of production using NFT-powered management mechanisms.

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