Assassins Creed NFTs Coming Soon, Fans Furious

Ubisoft isn’t giving up on NFTs, even after the setback with the Ghost Recon collection. Now it’s Assassin’s Creed’s turn, as a site for a sort of blockchain-infused “Smart Collectibles” surfaces online, much to the disappointment of fans.

Assassin’s Creed Smart Collectibles have been pushed out without much fanfare on Ubisoft’s part, but they are actually officially licensed by the company. While they’re buried under a pile of crypto-language, it looks like buyers will be able to level up and play with their collectibles, presumably so they can try to sell them at a higher price. At least that has NFT enthusiasts excited. Assassin’s Creed fans, to a lesser extent.

Related: If only there was a way for gaming companies to know NFTs were bad before the backlash

As first discovered by VGC, these NFTs are advertised as digital “souls”. Unlike other blockchain projects, buyers will actually be able to order a physical figure representing the “soul” so they can scan it on their phone for use in an app.

As a side note, the site doesn’t actually have the word “NFT” anywhere. Although these are quite obviously non-fungible tokens. Maybe the buzzword just doesn’t sell like it used to.

Regardless, fans of the games have reacted as you’d expect, frustrated that Ubisoft is going all in on NFTs despite previous pushback. Over on the Smart Collection Twitter account, there are a bunch of positive responses from crypto enthusiasts, but few others are hyped.

“The fanbase doesn’t want NFTS, so why are you trying this again?” says one fan, referring to the latest project, Ubisoft Quartz. “You guys just don’t learn,” says another, referring to the same controversy.

“Please say sike,” says a fan of the games. “This is so disappointing. I really thought you guys would never sink this low.”

Of course, despite the disappointment among those who just want more Assassin’s Creed games, it’s clear that Ubisoft isn’t giving up on its NFT ambitions anytime soon. After the Ghost Recon mess, Rabbids got the NFT treatment. At least they kept Rayman away, I guess.

Controversially, a Ubisoft executive previously commented that players just “don’t get” NFTs right now, discounting fears about blockchain’s impact on the environment. With this in mind, it seems the company is far from done with NFTs, no matter how many fans complain.

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