African Media Agency and Africa Fintech Summit Announce Partnership to Promote Fintech Innovation in Africa
ABIDJAN, Côte d’Ivoire, March 14, 2023, /African Media Agency/ – The African Media Agency (AMA) and the Africa Fintech Summit (AFTS) are pleased to announce a strategic partnership aimed at raising awareness of the fintech industry’s innovation in Africa and promoting the upcoming summit across the continent. The partnership combines AMA’s expertise in strategic, content-rich communication campaigns to increase the reach of the impact that the Africa Fintech Summit is creating for the fintech ecosystem in Africa.
Twice a year, The Africa Fintech Summit brings together the issues, entrepreneurs from various financial and technology verticals, and the opportunities that are revolutionizing finance in Africa to the world stage to engage in thoughtfully designed community-oriented experiences, and the African Media Agency has been there to increase its reach to the top.
More than a conference, the summit is an ecosystem-building initiative with bilateral meetings, collaborative partnerships, workshops, demos, pitch competitions, ecosystem tours, whitepapers, awards and many opportunities to collaborate with investors and entrepreneurs shaping the future of Africa. fintech, and we are proud to be a partner for a summit that has brought together participants from over 57 countries, facilitated 12 deals to date, over $100m in capital raised for African startups, and $5b+ in capital represented.
The partnership between the AMA and AFTS will provide an excellent opportunity to amplify the summit’s impact and drive greater engagement with a wider audience. Held in Washington, DC during the World Bank/International Finance Corporation’s annual meeting week, the event is held in a different African city each November with the most recent summits in Cape Town, South Africa; Addis Ababa, Ethiopia; Lagos, Nigeria; and Cairo, Egypt. This year’s summit will be held in a hybrid format, on April 12, 2023, in person at the Walter E. Washington Convention Center with live global virtual delegates.
Eloine Barry, Founder and CEO of AMA stated: “We are delighted to partner with the Africa Fintech Summit to drive fintech innovation in Africa. Our strategic partnership will leverage our expertise in communications and AFTS’ deep understanding of the fintech industry to to showcase Africa’s best and most innovative fintech solutions. This marks the second year of our partnership and it is a pleasure to work with organizations that share our vision for innovation across the continent.”
Zekarias Amsalu, co-founder of AFTS, said: “We are delighted to partner with the African Media Agency’s PR expertise to bring together investors, decision makers and fintech startups to explore future financial technology innovation, trends, perspectives and the growth of fintech Africa. The Summit will provide an excellent platform to drive meaningful impact and investment opportunities in the African fintech ecosystem.”
Registration for the summit is now open. Get a 10% discount on tickets with the discount code AFTSDCPartner. Limited number of places available!
Distributed by African Media Agency in collaboration with the Africa Fintech Summit
About African Media Agency
African Media Agency (AMA) is an integrated communications agency that brings together PR, creative services and digital marketing to create strategic, content-rich communications campaigns that inspire action and create value. With a footprint across Africa, we understand the dynamics of African newsrooms, the challenges journalists go through, what makes a story interesting and the different styles and editorial cultures on the continent.
About the Africa Fintech Summit
AFTS ( is the premier global initiative dedicated to the African fintech ecosystem. AFTS is traditionally held in Washington, DC, every April during the World Bank/IFC Annual Meeting week and in a different African city every November (most recently Cape Town, Lagos, Addis Ababa and Cairo).The Summit will be held in a hybrid format, in-person at the chosen location in accordance with the COVID-19 protocol and global virtual delegates.
Supported by an advisory board of thought leaders and fintech pioneers, AFTS is a unique space where innovative ideas are discussed, investments are mobilized, partnership agreements are made and collaborations are formed across sectors and geographies. AFTS is organized in partnership between Washington, DC-based firm Strategic Advisory Group, Dedalus Global, and pan-African consulting firm Ibex Frontier.
Media contacts:
African Media Agency
Amy Minnie
Account manager
Africa Fintech Summit
Charles Isidi
Head of Marketing and Communications
Africa Fintech Summit
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